Location
Brookfield, Wisconsin
Project Features
- 12,843 sq. ft. showroom addition + remodel
- ACM façade + cloud lighting
- Cadillac brand upgrade
Project Description
Crest Cadillac, Inc. is a 12,843 sq. ft. showroom addition and dealership remodel in Brookfield, WI, created to meet updated Crest Cadillac brand standards and elevate the customer experience. The project features a striking ACM façade, a dramatic cloud lighting system, and a refined wood wall feature, all selected to align with Cadillac’s high‑end aesthetic. Keller partnered closely with the owner to navigate city architectural requirements in their favor and served as a liaison between Cadillac corporate and the ownership team, ensuring the final design met brand expectations while supporting the dealership’s operational goals.